Love them or hate them Coinbase has been one of the central aspects of crypto adoption especially in the USA. From a IPO launch to some possible insider trading this company has come under the spotlight in the past many times. But they continue to hammer things out and continue to grow their platform.

I think many people use it because it's simply so easy to use and easy for people to understand and get involved with. The UI is streamlined and clean. Staking ETH or other assets is a breeze and with a healthy 5.1% APR on your USDC it also acts as a solid banking option for those looking to touch a little into crypto and earn a high yield on their money via a savings like account.

COIN Developers

Not only is Coinbase one of the best on ramps for new crypto users it also now has it's own layer 2 blockchain called COIN. While COIN has no token (yet) it does allow it to run on the Ethereum blockchain for things like NFT assets and other assets allowing for one of the most critical parts of all of this... Developers.

Someone that can come in and build on COIN and launch applications that run on the layer 2 blockchain of theirs.

What type of development will we get out of it? I honestly have no clue what COIN would build and hire a dev to build to be honest.

On Going Battles

Coinbase still has a ongoing battle with the SEC. One which most likely will take years to take on. What we could hope for however is Gary getting replaced next year via a new president (oh god I hop lol)

This battle is mainly against coinbase from the SEC is that they operated outside of the law by not being a registered security broker. You know that constant thing the SEC keeps going after these companies for. They win some they lose some but in most cases the company comes out on the other end just fine.

Coinbase Income

Coinbase mainly operated on trading fees collected back in the day. However they now collect staking fees from blockchains like ETH. These fees add up over time in a rather powerful way and could be stacked even with the company itself. When prices as volatility happen this is when Coinbase is making the most. Just like you would if you where in a liquidity pool that had a ton of action on it.

Coinbase has also spread out from this getting in on the NFT markets which honestly in terms of those NFT markets I'm not a fan of I like gaming assets as they actully have a purpose.

Overall coinbase is raking in money right now. With lots of trading happening and other companies now using them as a "watch" for the crypto assets for some ETFs in which the ETFs pay Coinbase a small fee. Their own blockchain, high prices and staking rewards. Coinbase has set itself up to be a pillar of how a normal business structure can thrive on crypto assets by simply positioning yourself and building the products your customers want instead of telling them what they should want.

Posted Using InLeo Alpha