At first I thought: what a curious theme for a coffee shop. But as I read everything behind the owner's motivation and dedication, I began to understand why it made so much sense and so many traits of originality.
Maybe looking for a specialty coffee shop was the way to find really good coffee over there. It makes me a little suspicious because Americans invent a lot by adding things to coffee, I'm not surprised about the sugar. But it's a great experience anyway, every culture has its things and it's wonderful to be able to enjoy them even if only briefly.
By the way, I read somewhere in a commentary that you went for being participants of the event! What's the film’s name?